On November 21 at 18:00 hours, at the headquarters of ISMARK, in Basauri, will be held the VIII Industalks Forum, focused on this occasion on obtaining the maximum possible benefits from participation in industrial fairs. A unique appointment where the tricks and recommendations to attend this kind of meetings will be explained.
Although, after the pandemic, trade shows seem to have lost some of the luster they once enjoyed, industry trade shows continue to be a unique opportunity to boost business and connect with new customers. The possibility of showing your products or services directly, without intermediaries, to people interested in the sector in which the trade fair is being held, is very convenient.
Today, trade shows have evolved into meeting points where simple exhibition spaces have mutated into something much more personal. Now, these meetings are better defined as points of exchange of knowledge, trends and business opportunities. A pillar on which to build one of the foundations of company communication.
However, it is not always easy to get the message across in the best possible way.
In this Industalks conference, which will include the participation of InLOG through its Director of Development and Sales, Felipe Rebollo, as well as Asier Elorriaga, Director of Industrial and Strategic Marketing at ISMARK; Sergio Vidal, Key account manager at Smurfit WestRock; and Iñigo Garay, Head of Innovation at Cikautxo, will share strategies and experiences that will help attendees to stand out and achieve success at each trade fair.
The meeting will focus its efforts on unraveling the keys to make an adequate preparation to attend these fairs, seeking to maximize the presence of exhibitors, helping them to stand out from the competition and setting the goal of establishing valuable relationships that strengthen their position in the market.
Making use of advanced marketing strategies, lead automation and digital tools that optimize the engagement process, trade show participation should be covered from planning to post-event follow-up to ensure that every connection becomes a genuine growth opportunity.
You can register on the official website of the event to reserve your place.
